Data & Analytics
You shouldn't need a data team to know whether your website and marketing bring in calls, forms, and bookings. We set up tracking and reports you can actually use.
What data & analytics actually does
Data and analytics support means knowing what's happening — website traffic, form fills, calls, ad results — in one place you can actually use. When it makes sense, we also set up simple automations that save time on repetitive marketing tasks.
Problems & fixes
Most local businesses are flying blind on their marketing performance. Here's what we typically find.
From audit to action
Four steps. Real data. Reports you actually read.
Audit
Plan
Build
Track
DATA FAQS
What tracking do I actually need?
At minimum: GA4, conversion tracking for calls and forms, and ad platform tracking. We audit what you have and fill in the gaps.
What's GA4 and do I need it?
GA4 is Google's current analytics platform. If you're still on Universal Analytics or have no tracking at all, we can set it up properly.
Can I see results without a dashboard?
Yes. We report in plain language — a short monthly summary of what matters, not a dashboard you have to log into.
How long does setup take?
Basic tracking takes 1–2 weeks. More complex setups with automations take 3–4 weeks.
How much does it cost?
It depends on how much needs setting up. We audit first and give you a straight quote before any work starts.
Not sure tracking is what you need?
If you can't tell which marketing is working, better tracking is almost always part of the answer. Book a free audit.